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Learn More About: Pharmacist
Definition of Practice

The art and science of preparing and dispensing drugs and medicines.
WRSS Database Dynamics

Current Pharmacist count –  269

Top County – A – 50.2% (135 locations)

Top 3 States – California (10.4%) – Texas (8.6%) – New York (7.1%)

Top 5 DMA’s – New York, Los Angeles, Chicago, Philadelphia, Cleveland

Top 5 Demographic Groups (as defined by PRIZM)

Cluster/Name Group HHI Age Employment Education
19    Home Sweet Home Affluentials $72,029  <55 College Grad Professional
04    Young Digerati Urban Uptown $91,104  25-44 Graduate Plus Management
03    Movers & Shakers Elite Suburbs
35-54 Graduate Plus Management
35    Boomtown Singles City Centers
<55 College Grad WC, Service, Mix
05    Country Squires Landed Gentry $107,442  35-54 Graduate Plus Management
Multi-Practice Locations

Of all available Pharmacist offices, 38 (14.1%) have multiple physician practitioners. These offices are highly desirable due to their larger waiting rooms and heavier patient traffic resulting in more exposure to potential magazine readers.

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