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Learn More About: Immunologist
Definition of Practice

The branch of biomedicine concerned with the structure and function of the immune system, innate and acquired immunity, the bodily distinction of self from nonself, and laboratory techniques involving the interaction of antigens with specific antibodies.

WRSS Database Dynamics

Current Immunologist count – 42

Top County – A – 59.5% (25 locations)

Top 3 States – Texas (21.4%) – Arizona (9.5%) – New York (7.1%)

Top 3 DMA’s – Dallas, New York, Philadelphia

Top 3 Demographic Groups (as defined by PRIZM)

Cluster/Name Group HHI AGE Employment Education
01    Upper Crust Elite Suburbs $121,186  45-64 Graduate Plus Management
31    Urban Achievers Midtown Mix $37,252  <35 Some College White Collar, Mix
07    Money & Brains Urban Uptown $93,457  45-64 Graduate Plus Management
<Multi-Practice Locations

Of all available Immunologist offices, 7 (16.7%) have multiple physician practitioners. These offices are highly desirable due to their larger waiting rooms and heavier patient traffic resulting in more exposure to potential magazine readers.

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