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Learn More About: Hospital
   
Definition of Practice

An institution that provides medical, surgical, or psychiatric care and treatment for the sick or the injured.
 
   
WRSS Database Dynamics

Current Hospital count – 5,291

Top County – A – 38.3% (2,029 locations)

Top 3 States – Texas (11.3%) – California (11.0%) –Florida (5.2%)

Top 5 DMA’s – New York, Los Angeles, Chicago, Houston, Boston

Top 5 Demographic Groups (as defined by PRIZM)

Cluster/Name Group HHI Age  Employment Education
01    Upper Crust Elite Suburbs $121,186  45-64 Graduate Plus Management
04    Young Digerati Urban Uptown $91,104  25-44 Graduate Plus Management
37    Mayberry-ville Country Comfort $56,558  45-64 High School Grad WC, Service, Mix
02    Blue Blood Estates Elite Suburbs $126,538  45-64 Graduate Plus Management
03    Movers & Shakers Elite Suburbs
$109,351
35-54 Graduate Plus Management
 
   
Multi-Practice Locations

Of all available Hospital 1,490 (28.2%) have multiple physician practitioners. These offices are highly desirable due to their larger waiting rooms and heavier patient traffic resulting in more exposure to potential magazine readers.

 
   
 
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